Energy Supply online advertising campaign "Change your electricity supplier“
Energy Supply Ltd is electricity trader on the open energy market in Bulgaria. We created for them new corporate identity and new corporate website. Our last project was an online advertising campaign aimed at promoting the unknown in Bulgaria free electricity market and the opportunity it gives for everyone to change their electricity supplier.
The target of the campaign were both households and businesses. We reached them through the leading online media in each of the identified key areas in the country. For greater range and building awareness of the brand and it’s services we used Google’s display network.
All banners for the campaign were developed on HTML5 and the overall results of this campaign were more than 10,000 unique visits to the website, more than 40,000 page views and dozens sent requests for more information.